"We just need to build more housing and the market will sort itself out."
Increasing housing supply is necessary but not sufficient. The United States has a shortage of roughly 3.8 million housing units according to Freddie Mac estimates, and restrictive zoning laws in high-demand cities have blocked construction for decades. Building more is genuinely part of the solution.
However, new market-rate construction overwhelmingly targets luxury units because they yield higher profit margins. In 2023, over 80% of new apartment construction was classified as luxury or high-end. Simply building more does not produce housing that minimum-wage workers, teachers, nurses, or first responders can afford. Without affordability mandates, inclusionary zoning, or public investment, new supply serves the top of the market while the bottom continues to deteriorate.
Cities that have dramatically increased supply — like Tokyo, which builds roughly 140,000 new units per year — do have more stable prices. But Tokyo also has a national zoning system that prevents local homeowners from blocking development. The US would need to pair supply expansion with major zoning reform, anti-speculation measures, and targeted affordability programs to replicate that outcome.
Over 80% of new apartment construction in 2023 was luxury-tier